Monday 27 October 2014

The battle between old and new media

Title: The battle between old and new media


Summary:
This article is about the Jeff Bezos, who is one of the richest men in the world, acquiring the Washington Post for $250m (£164m), and it becoming controversial in terms of paying this vast amount is not enough in the world of internet and New Media. The article states that Bezos is worth $25bn according to Forbes. Bezos has invested a large amount of money in to New Media. The article then goes to talk about journalism and how the costs of the majority of big newspapers are much higher than new media. Bezos outlines the changes of the industry that the internet has transformed the news industry shortening news cycles, eroding long-reliable revenue sources, and enabling new kinds of competition, some of which bear little or no newsgathering costs.

Phrases/Facts:
Ø  Facebook itself invested $1bn in the photo sharing website Instagram back in April 2012.

Ø  "For the best part of 100 years, newspapers were a licence to print money, you could sell the same words to readers and advertisers," says Tim Luckhurst, professor of journalism at the University of Kent.

Ø  For the Washington Post, average weekday circulation is currently about 475,000, as against almost 770,000 in 2002.

Ø  "Good journalism costs money. Newspapers need to take reporters off the diary to chase stories. That can take months and might not even result in anything," says Mr Greenslade.

Opinion:


In my opinion this article is crucial in terms of how professionally trained journalists are able to procure great news stories that cannot be lived up by citizen journalists as they are not qualified, also it shows how even with the changing landscape there are certain figures that want to stick with traditional forms of media, in this case the Washington post. The fact that the article consistently plays up the agenda that good and quality journalism costs more, presents the hinting to the dumbing down of audiences with New and Digital media. 

No comments:

Post a Comment